“Think Wrong” book goes in-depth into how we unearth ingenious solutions to your most wicked challenges.

If you have a problem that seems too big.

If you have a solution that isn’t working.

If you or your clients are stuck in the status quo.

If you want to get from now to next. 

Read “Think Wrong,” and learn to do innovation right.

Order Think Wrong today.

Topseller—over 10,000 copies sold.
Now in its third printing.

“Finally: a self-help book that has recommendations besides writing goals, meditating and keeping a positive attitude. And it’s not just self-help—Think Wrong supplies concrete workshop instructions and suggestions to give you the tools to bring an entire team together…” —Amazon review  

“Thing Wrong” mini book

Small, but mighty, let our mini book be your pocket-sized cheat sheet to the Think Wrong language, frameworks, tools, and techniques.